Year after year, Kia Motors continues to strive to deliver great value, quality, and reliability across its entire model lineup. This dedication was lauded today as Strategic Vision named Kia the highest quality brand under $26,000 in its Total Quality Impact awards. The research-based consultancy surveyed more than 39,000 new-car owners to select this year's winners.
Helping Kia to the impressive achievement were the Sorento SUV and Sedona minivan. Both models earned the highest TQI scores in their respective segments. Owners surveyed praised the Sorento for its excellent value and premium interior design, while others gave the Sedona high marks for its innovative features, interior craftsmanship, and performance.
“The latest Strategic Vision Total Quality Impact data is further proof of the ‘New Kia’s’ standing as a leader in design, quality, technology and value,” said Orth Hedrick, vice president of product planning, Kia Motors America. “The Sorento and Sedona are prime examples of Kia’s commitment to surpassing consumers’ expectations in everything we do, and the Total Quality Impact recognition is especially gratifying as it represents the voice of our customers.”
Kia Motors Recognized As One Of The Highest Quality Brands In The Auto Industry By Strategic Vision https://t.co/df0m5MHBZL
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